About our Pigments

Our high color quality and a superior pigment load combined with high lightfastness and durability, results in less need for touch-ups and less trauma to the skin. As an added benefit, its high level of opacity facilitates great results when covering up pre-existing and old work. 

Ever After is the first company in the PMU market to be inspired by traditional body art tattoo ink formulas and adapt them specifically for PMU applications.

We have dedicated all our energy in creating a product of unparalleled quality and consistency, ensuring that there is never any need for hidden ingredients or false advertising.

Ever After Pigments have been developed for machine as well as manual uses (micropigmentation, paramedical).  Artists and technicians can apply with or without modifying or diluting depending on the specific use and unique personal esthetic. 

What is the difference between tattoo ink and our pigments?

Our pigment is based on a high-quality, body tattoo ink formula, which was then adapted for cosmetic application to be the safest on thin and sensitive skin susceptible to migration, as well as scared or radiated areas.  

What are the ingredients?

The pigment CI (Color Index) numbers are listed on each bottle and found per each item description on their corresponding website page on everafterpigments.com.  The remaining ingredient of deionized water is also included on the MSDS, also found in the main menu on the everafterpigments.com.  

Is it permanent or semi-permanent?

Generally, any pigment implanted into healthy skin will permanently remain. Ever After considers any tattoo procedure to be permanent, regardless of variable fading.

How long do healed result last?

Our product is developed to last as long as possible. Longevity varies depending on technique (manual vs. machine), area of implementation (lips vs. brows, etc.), aftercare, client genetics, lifestyle, and long-term maintenance. Our pigments have produced results that last anywhere from 1 year (manual implementation and light tones) to 10+ years (machine implementation, area, and more saturated tones).

What is lightfastness?

Lightfastness is defined as a property of a colorant such as a dye or pigment that describes how resistant to fading it is when exposed to light. For more information, check out this Wikipedia page on Lightfastness.

Can Ever After Pigments be removed?

Yes, however, we do recommend going to a highly experience removal technician that will be able to determine the best method for removal for the given procedure, location and pigment used.

What is the shelf life?

3 years from manufacture date and 12 months from the date of opening. 

Are they safe for new artists to use?

Since our line does not necessarily require mixing, diluting, or modifying in any other manner; it is easy to use for a novice while allowing unlimited variations for a more experienced artist/technician. It is crucial to become familiar with color theory, the pigments one is using and the best technique for that brand. As an example, proper use and application of carbon-based colors will ensure no migration takes place. This does call for proper training.

Is Ever After pre-modified?

Our Brow Set can be used with or without additional modification and is perfect as is for beginners or experienced artists that may choose to create their own mixes in catering to their unique customers needs.  

Is there a way to dilute the pigments?

Essence is Ever After’s dilution solution. As Essence is a primary ingredient of Ever After, it will never compromise the pigment or its chemical composition. It allows for smoother gradient transitions via the ability to change the viscosity and opacity thereby achieving the infinite shades and blends that clients desire. It can be used separately by dipping into, or can be directly mixed with a pigment in a onetime use, disposable ink cap.  

As an added benefit, Essence prevents pigments from evaporation while keeping them at their optimum state regardless of climate conditions. During long procedures, a drop of Essence will reconstitute the natural formation of a dry film that can form on top of pigment.

For more information on how to achieve specific dilution amounts, check out the Drawdowns Visual Guide information page also found in the main menu or within each pigment's webpage. 

Are pigments area specific?

Our pigments are developed to perform on all types of skin, even the thinnest and most sensitive including eye, under eye, scar camo, stretchmarks, & radiated skin. 

Is Ever After sterile?

Yes, it is certified sterilized. After the product has been bottled and sealed it goes through a round of gamma irradiation sterilization to ensure no contaminants are present in the sealed bottles. 

Is Ever After organic or inorganic?

Our pigments contain both inorganics and synthetically modified organics, which offers easy implantation, vibrant colors, high lightfastness and longevity, and stable consistency. 

Is Ever After Vegan?

Yes. Ever After Pigments do not contain any animal products, nor has it been tested on animals. It contains no eggs, dairy, no animal derived ingredients like lanolin, collagen, carmine, gelatin, honey, albumen, bee wax etc. 

Dye or Pigment?

As our name suggests, Ever After Pigments are pigments and not dyes. Dye, generally vegetable based, is water soluble and breaks down in water while pigment has better and more consistent longevity because it is not water soluble and does not break down in water. 

What is the pigment base?

Our pigments are water based. We excluded unnecessary ingredients to eliminate undesirable allergic reactions and to produce the safest and most consistent applications.

Does Ever After contain alcohol?

Our pigments do not contain alcohol. Alcohol was originally added to tattoo inks to prevent bacteria growth. Our products go through additional sterilization processes after being bottled, eliminating the need for alcohol. 

Does it contain titanium dioxide?

Backed by decades of research, Ever After understands the importance of stable proportions of pigments relative to titanium dioxide, which is one of the most used and safest bonding agents resulting in superior lightfastness and better saturation for many pigments. What happens to Titanium Dioxide when other colors have faded? After years in the skin, Titanium fades eventually also. We have heard a claim that colors with titanium dioxide will build up a titanium dioxide residue over the years that can be seen while other colors fade or that it displaces any space for new color.  We have never had any reports of this occurring with Ever After and the cases that we have seen that are claiming this, appear to be due to improper color application of flesh tones and whites to correct pigment migration or over application in areas it shouldn’t have been used, by inexperienced technicians. 

Does it contain nickel or other metals? 

Some of our pigments do contain trace amounts of metals but the part per million levels are so low that they can be compared to what would be present in less than a handful of walnuts.

Is the pigment carbon based?

Our black (CI 77266) is a pure carbon. As a result, levels of carbon are present in all colors containing black. You can look for CI numbers located on each bottle for reference.

Will the color turn a different color or gray?

Our colors have outstanding healed results. They heal brighter and truer to color than any of our competitors. Our pigments do not turn colors but may, with time and sun exposure, lighten. Lighter pigments will generally fade faster than darker ones. Outside of genetics, health, age, healing, and many other variables due to individual circumstances, it also depends on saturation technique and skin thickness.

Digital Swatches vs Drawdown Swatches

Regarding the in-person appearance of colors versus their digital online appearance, we unfortunately cannot control the different methods for viewing digital swatches as this is similar to translating different languages. Some languages do not have comparable words and sometimes meaning is lost in translation.  The same happens with viewing digital media versus in person drawdown swatches as they are essentially two different languages that many times do not have exact translations. We always strive to do the best we can to make up for this, but it is simply impossible to be able to account for every viewing possibility and color perception.  We are, however, constantly updating our swatch systems and are working on further indexing and categorizing systems to be able to give customers more information about how pigments act relative to each other, without having to see them in person first.  We hope to have more information for all our customers in the near future!  

Printed Charts/Posters

Currently, we do not have printed color charts or posters with our colors as the difference between a printed version versus an in person drawdown swatch would be lacking compared to the true color gamut of each pigment. We do, however, have visual guides and descriptions per each pigment on our website that can be saved for personal use. 

Masstone & Undertone Chart

Drawdowns Visual Guide

NAC (Nipple Areola Complex)

Ever After Pigments currently has two offerings for reconstructive nipple and areola tattooing.  Our original Areola Set includes 16 creamy and opaque, heavy-pigment-load colors that can be infinitely mixed and diluted to create all the colors needed for NAC and nipple areola reconstruction.  

Our newest addition, the Areola Series by Stacie-Rae, includes 15 brand new colors with variable opacity and viscosity, designed by Stace-Rae, to allow for a tattoo-by-number approach that takes away any guess work for color theory and mixing.  

Perfect for new and master artists that want to streamline their approach, the series includes mini sets: Fair Maiden for Fitzpatrick 1/2 skin-tones,  Golden Child for Fitzpatrick 3/4 skin-tones, and Bronze Age for Fitzpatrick 5/6 skin-tones.  

Dark Lip Modifier or Neutralization

We generally recommend colors to combat cool tones such as Pumpkin Spice, Belle’s Gown or Desert Sunset. However, the amount and combination depend on the tones present in the individual’s skintone/undertone and what is the desired outcome specific to the procedure. We highly recommend creating draw downs and becoming intuitively familiar with the pigments before use. We further recommend visiting our Pro Team Artist’s Instagram pages or websites for before, after, and healed photos.  Additional educational information on how to use pigments and attending supplemental micropigmentation education courses on color theory and technique is also recommended. We have seen our Pro Team and many customers do both single session and multi session corrections depending on the technique and the extent of the neutralization needed.  For additional educational info on color theory or technique, please subscribe to our email list to receive updates on future classes, new products, tips and tricks and other Ever After resources.


GreyGrey modifiers can be used for neutralizing color mixes without making them necessarily lighter or darker. Ever After Pigments is designed to allow artists to be able to create to their hearts' content and have the ultimate control since every customer color need can be so different and unique.Desert Sunset vs Pumpkin SpiceThe biggest difference between Desert & Pumpkin is opacity and viscosity.  Desert Sunset is less viscous (slightly more watery consistency) and more transparent, so it acts well for warming while still being naturally see through & sheer.  The warmth effect will also be brighter.  Pumpkin Spice is more opaque and more viscous (slightly thicker) so it works well when you are needing a less sheer/ less see through application. 


On Fitzpatrick levels 1-3, Hidden Grove and Hidden Grove plus Mystic Spirit is common.  Fitzpatrick level 4/5, Earthbound and Fitzpatrick level 6 - Beanstalk.  Desert Sunset & Pumpkin Spice are great warming modifiers to use for these as well when doing boosts or needing to warm the colors or for creating slight variances of the colors for freckle variety during a single session.  

SMP/Scalp Micropigmentation

Ever After Pigments is safe to use for SMP/Scalp Micropigmentation.

Masstone & Undertone

For more information on Masstone & Undertone, click on the hyperlinks which will direct you to the Masstone & Undertone Chart or Digital Drawdowns found in the main menu and on each pigment’s page.


We recommend performing a drawdown of all pigment and comparing them this way instead of by the appearance within the bottle.  Because we do not include any unnecessary ingredients like binders; this allows the pigment to settle and sometimes cause staining on the inside of the bottle, which can affect the bottle appearance.  It is best to vigorously shake the pigment on a regular basis and always before use. A digital color drawdown can be found in each colors’ website page. For instructional use, please visit the Digital Drawdown Guide also found in the main menu: visual guides.  For a video tutorial, please click or visit How To Drawdowns in visual guides. 

Distribution, Wholesale, Private Label

We do not offer private labeling however, a submission for affiliate wholesale, sub-distribution, or distribution can be filled out on our website through the Distribution Page.


Traditionally, diabetics may have poor healing results; however, we always recommend both technician and client to consult with a medical physician before performing or having any procedure performed in regard to clients with medical ailments or diseases. 

Mixing Brands

We cannot control what another company adds to its product, therefore we are unable to recommend mixing between pigment brands.

Pigment Disclaimer


Spot Testing Recommendations

While it is not required by law, Ever After Pigments strongly recommends that spot testing is conducted prior to full application of any of its pigments. Spot Testing, along with obtaining a full medical history of your clients’ allergies, may help to determine if they will have hypersensitivity, allergies, or an adverse reaction to the pigment. However, because of the anatomy and physiology of human tissue, it is impossible to be 100% sure that an allergic or adverse reaction will not occur. Allergies can develop instantly or over a long period of time. It is also suggested that you check with your liability insurance for further suggestions on Spot Testing and fully disclose the risk to your clients.